Competitive Advantages

According to Prof. Dr. Sofjan Assauri, MBA achievement of company goals and objectives is measured the amount of corporate profits, the level of profit to the company's investment capital and market share proportion. Successful achievement of the company is possible only if the company has a competitive advantage.

value chain porter.

A new company can have a competitive advantage when it succeeds in designing and implementing value creation strategies.

Building competitive advantage must be done quickly and sustainably, by strategizing and implementing it. This can be done with appropriate analytical activities, starting with identification, strengthening the organization and enhancing strategic leadership skills, especially in the top and middle management levels of the company. Therefore, in order to build competitive advantage, a company needs to make strategic understanding and strategic management roles in enhancing sustainable competitive advantage.